WELL IT’S ONE THING TO ‘BURN THE BRA’

BUT ITS ANOTHER THING TO HIDE THE ‘CAMEL TOE’

For me it reflects the demise of feminism and all the hard-earned respect you Baby Boomers fought for!

The shameful stories and images that can be seen on social media and in the news, lessons in how to hide the ‘Camel Toe’ whilst wearing tights and leggings. How low can fashion fall from grace? Its more than just an embarrassing wardrobe malfunction, but a risk to public health. A travesty to think this is acceptable!

I REGRESS

For those of you that love a bit of groove in your daily wardrobe and would love to invest in the activewear trend, we first need to address the lack of tasteful activewear for older women. Now I am not talking athletic wear for the marathon runner or Masters Games competitor. I am talking about functional activewear that can be worn with ease and comfort and a hell of a lot of ‘swag’.

DON’T BE FOOLED BY THINKING THIS ISN’T A SERIOUS CONVERSATION WE NEED TO HAVE.

It talks to the heart of the demise of woman’s dignity in a society that thinks exposing the ‘Camel Toe’, defined as crotch cleavage in Urban Dictionary, (see image) is completely acceptable and palatable to discerning viewers. I personally cringe when confronted with this image.

EVEN MARIAH CAREY CAN’T PULL OFF A ‘GOOD CAMEL TOE’.

It doesn’t matter which way you spin it, those ‘camel toe moments’ won’t enhance anyone’s image.

EYEBURN is putting us at great risk of not seeing into our older years.

Have you ever considered why our eyesight declines as we age and why this is on the rise? Visual damage caused by toxic images that you have been tricked into thinking is acceptable. Seriously - who made the ‘Camel Toe’ okay. Maybe it’s a conspiracy by the optical industry to bank more money, or the ophthalmology technology companies driving these dangerous liaisons.

MY MESSAGE TO YOU:

We have a vision for Posh Active to be seen as the antidote to the lack of feminine and poor tasting activewear on the market for the older fashion sensitive girl. A brand that reflects the profound and positive legacy of the boomers. And better still, instead of those hard-earned dollars building wealth for your optometrist, you are investing in a healthier you and positively contributing to a fast-growing disadvantaged sector, Older Women. 

LOOKING FOR A NEW VIBE TO LIFT YOU UP?

We invite you to join us on this journey to change the perception of activewear, be unrestrained and allow yourself to be a leader in the ageing revolution that is currently taking place. There has never been a better time to be a midlife and beyond woman and now is the opportunity to show the world we are trail blazing women that are NOT DEAD YET!

Till next time girls and remember